About Us

Serving the imperial valley for over 60 years.

We are a family-owned and operated facility having touched the lives of 3 generations. We welcome you to visit or phone our office for any information you may want regarding pre-need services, at-need services, cremation services or monuments & markers.
Honoring the life of your loved one means you value the relationship you shared. We look forward to helping you decide how to celebrate that bond and honor the unique individual you've lost.

You knew your loved one better than anyone else. We've got years of experience. Together, we'll design the perfect memorial or funeral service for your loved one.

Our History

Frye Chapel Mortuary - Crematory was established by Francis and Edna Rae Frye in 1953 in Brawley, CA. They purchased Hoopes Funeral Home, which was located on the Plaza behind the Brawley Post Office, and changed the name to Hoopes-Frye Funeral Home. With the need for a larger building, in 1964 the current funeral home was built on Highway 86, just south of the city of Brawley.

Francis and Edna Rae had a love of the Imperial Valley and the people they served, making it their mission to take care of families going through the toughest of times. One of their daughters, Sheila Kruger, is now the owner/operator and brings a wealth of experience, knowledge and stability to the business.

Our Staff

Our staff is dedicated to providing compassionate and caring services to support you during difficult times. We honor the lives of those who have passed with dignity, respect, and heartfelt service. Our experienced team offers empathy, kindness, and professional guidance to meet your family's needs, ensuring comfort and peace of mind as you celebrate and remember your loved ones.

Meet Our Caring Team

Sheila Kruger

Sheila Kruger

Owner/ Operator

Tori Allen

Operations Manager / Marker Sales Specialist

Gabino Hernandez

Funeral Counselor, Pre-Need Specialist/Service Director

Luis Viscaino

Funeral Director
Melody Arin

Melody Arin

Funeral Director / Crematory Operator

Anabel Valenzuela

Funeral Counselor, Administrative Specialist, Mexicali Transfer Specialist

Sarah Mendenhall

Administrative Assistant

Eric Miller

Administrative Records Specialist, Services Director

Cecilio Albanez

Service Director, Care Center Specialist

Saul Garcia

Service Director, Care Center Specialist

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